This Is a Starting Point, Not a Ceiling
Crawl → prove value fast with an AI answer on your existing search Walk → replace it with a full assistant, connected to your everyday tools Run → a fully agentic platform, wired into your CRM, commerce, or support systems
Most clients start smaller than they end up — and that's by design.
Speaker Notes
This slide does real commercial work — it previews future engagements without pitching them as a hard sell right now. Say it plainly: "today's recommendation is a deliberate starting point. Clients who start with a Knowledge Box are often running a full connected assistant within a year, once the first phase proves itself."
Don't oversell this if the client is clearly a Run-tier fit already — for those clients, this slide can be shorter, just confirming there's room to grow further (multi-brand, additional integrations) rather than a full tier progression.
Transition: "Here's what we're proposing, concretely."