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AI Footprint

Comprehensive brand presence analysis across search, social, and authority platforms.

AI Footprint audits your brand's representation across Google, LinkedIn, Facebook, Instagram, YouTube, Reddit, Wikipedia, directories, and maps. It identifies inconsistencies, gaps, duplicates, and opportunities to ensure AI assistants cite your brand correctly.


What It Does

  • Searches for your brand across 11+ digital surfaces using Google Search
  • Evaluates official presence on key platforms
  • Assesses brand consistency (name, logo, domain, description) across all platforms
  • Analyzes market and location coverage for your target regions
  • Checks website structured data and cross-linking (schema.org, sameAs)
  • Evaluates search result clarity for branded queries
  • Assesses Reddit community perception and sentiment
  • Evaluates Wikipedia authority signal (when applicable)
  • Identifies duplicate, stale, or conflicting entities
  • Provides prioritized action plan with effort/impact estimates
  • Assigns one of 7 health verdicts summarizing your brand's state

How to Generate a Report

🛠️ Step 1: Navigate to AI Footprint

From the ai12z GEO portal, select AI Footprint from the navigation menu.

🛠️ Step 2: Click + Generate Report

Click the + Generate Report button in the top-right corner and configure your brand details.

🛠️ Step 3: Submit and Wait

Click Submit Job. The analysis runs asynchronously. Click Refresh to check for completion.

🛠️ Step 4: View Your Report

Once complete, click View PDF to download the full brand audit.


Audit Dimensions

1. Official Presence

Your brand is checked across these platforms:

PlatformWhat's Evaluated
GoogleSearch, Maps, Business Profile
Apple MapsBusiness listing
LinkedInCompany page
FacebookBusiness page
InstagramOfficial account
YouTubeChannel
YelpBusiness listing
RedditOfficial presence or mentions
WikipediaEntity page
Industry directoriesRelevant listings

Each platform is scored as: found, missing, unofficial, duplicate, stale, or conflicting — with confidence level and specific recommendations.

2. Market Coverage

  • Regional presence across your target markets
  • Per-region status: covered, partially covered, missing, or stale
  • Location-specific listings and pages

3. Brand Consistency

  • Cross-platform inconsistencies detected (name, logo, description, category)
  • Platform-to-platform comparison with specific conflicts identified
  • Recommendations for each inconsistency

4. Website Connectivity

  • Organization schema presence
  • Local Business schema (if applicable)
  • sameAs links to social profiles
  • Location/regional pages
  • Internal brand clarity assessment

5. Search Consensus

  • Is one brand identity clear or are multiple entities confusing results?
  • Competitor confusion analysis
  • Recommendations for improving search consensus

6. Reddit Conversation

  • Community presence and mention volume
  • Sentiment analysis (positive / mixed / negative / neutral)
  • Reputation issues identified
  • Trust impact assessment

7. Wikipedia Authority

  • Wikipedia page status and quality (stub / basic / comprehensive)
  • Disambiguation needed?
  • Entity recognition strength

8. Duplicate Penalty

Deductions for:

  • Duplicate listings across platforms
  • Unofficial or unverified profiles
  • Stale locations and outdated directories
  • Conflicting entities that confuse AI

Scoring

The Brand Score (0–100) combines all 8 dimension scores minus the duplicate penalty. Each platform and region gets its own status and score.

Health Verdicts

Your report receives one of 7 overall health verdicts:

VerdictMeaning
Strong Official PresenceWell-represented and consistent
Present But InconsistentProfiles exist but identity conflicts
Underrepresented in Key MarketsMissing critical coverage
Duplicate or Unmanaged PresenceConflicting or stale entities
Search Confused by Multiple EntitiesInconsistent search results
Needs Location CleanupBranch pages need consolidation
Needs Manual ReviewComplex issues requiring investigation

Key Outputs

  • Brand Score (0–100) — Overall GEO brand health with 8-dimension breakdown
  • Health Verdict — One-line assessment of your brand's state
  • Platform-by-Platform Status — Each platform with status, URL, confidence, issues, and recommendation
  • Inconsistency Report — Specific brand identity conflicts with fixes
  • Market Gap Analysis — Underrepresented regions with coverage status
  • Prioritized Recommendations — Ranked by priority (critical → high → medium → low) with effort and expected impact
  • Community & Authority Signals — Reddit sentiment, Wikipedia coverage, search consensus
  • Duplicate Inventory — Stale profiles, conflicting entities, fake accounts
  • PDF Report — Professional brand audit document

Perfect For

  • Enterprise brands managing multi-platform presence
  • Marketing teams auditing brand consistency
  • SEO specialists optimizing for branded searches
  • Brand managers ensuring identity alignment
  • Multi-location businesses cleaning up listings
  • Companies preparing for AI-powered discovery

Example Use Case

A mid-sized tech company runs an AI Footprint audit and discovers: (1) their Facebook page uses an old logo, (2) they're missing a Wikipedia page while competitors have one, (3) their Google Business Profile has the wrong category, (4) they have 3 duplicate LinkedIn pages, and (5) their Reddit presence shows negative sentiment about customer service.

They fix the logo, request Wikipedia page creation, correct the Google category, consolidate LinkedIn pages, and launch an official Reddit presence. Within 60 days, their branded search visibility increases 40% and AI assistants correctly cite them with consistent information.